McGraw-Hill is a 130-year-old company with a rich history and a well-known brand. Unfortunately, to successfully attract top talent in 2019 you need more than name recognition. The TA leadership team at McGraw-Hill knew there was an immediate need to talk about their company’s journey when technology candidates would ask “why are you in this space?” more often than they would ask about the company’s open opportunities.
This year, McGraw-Hill TA developed a clear employment branding activation strategy.
Join Melissa Thompson, VP of talent acquisition at McGraw-Hill, for a free webinar on Thursday, October 10 as she conducts a deep dive into defining an EVP and explains what it takes to develope a clear action plan to activate your company’s employment brand.
Key talking points will include:
- Creating Employee Brand Ambassadors
- Developing a Social Media Playbook
- Defining a TA Team Activation Plan
Who should attend:
- Recruiting teams who are eager to learn more about solidifying their EVP.
This webinar will fill up fast. Register for free to reserve your seat now. Can’t attend? No problem! Register for the webinar, and you’ll receive a link to view the video recording the next day. Everyone who attends the live broadcast will receive HRCI and SHRM credits.