Brett Minchington

Brett Minchington

Brett Minchington MBA, chairman/CEO of Employer Brand International, is a global authority, author, and corporate advisor on employer branding. His global footprint includes delivering employer branding events and training in more than 50 cities in 30 to thousands of senior leaders from a majority of Global 500 companies. He is the world’s most published author in employer branding and has featured in major newspapers, HR, management, and marketing publications around the world.

He has consulted to firms on global and national employer brand strategic projects and his latest book Employer branding and the new world@work is the latest thinking on employer branding. It’s a must read for leaders responsible for the attraction, engagement, and retention of talent. Information about his books and articles on employer branding can be found online.

Get Your Employer Branding Back on Track

Get Your Employer Branding Back on Track

The biggest challenge I find for managers responsible for the employer brand strategy is they don’t understand the science of branding and lack knowledge in branding principle and practices which have been informed by decades of research into how brands…