• http://www.quarsh.com/ Matt

    Employer branding has a growing importance in attraction and retention. We are finding that both employee benefits and perceptions of employment at a company, beyond standard financial remuneration is proving increasingly powerful, particularly when correctly coupled with social media.

  • http://twitter.com/sparkhire Spark Hire

    Great post! Branding your company as an attractive place to work is a really important step for attracting and retaining great employees. Whether it’s utilizing social media, using video interviews in the hiring process, or getting upfront about company culture on the website, it’s important to brand the company as a great place to work. This branding will attract the kind of candidates your company needs, and the kind that will stick around.