By Eric B. Meyer
I was going to start the week with this story from TheLedger.com. But then, that whole HR getting sued for FMLA violations thing caught my attention, and now has most of you refusing to come out from under your desks.
But, come on out! Trust me, this golf story is pure gold!
Fired for heckling – and then tweeting about it
Like something out of Happy Gilmore, J.J. Downum, an assistant Athletic Director at a Florida Southern University, bragged on Twitter that, during the Valspar Championship in Palm Harbor, Florida, heckled PGA Tour professional Ian Poulter, yelling, “You will NOT make the Ryder Cup team! You will hit it in the water!”
According to Downum, Ian Poulter asked a tournament rules official to remove Downum from the premises. And, sure enough, after Poulter hit his next shot into the water, Downum was removed.
But then, Poulter really got his revenge.
Poulter found Downum’s tweet and Pouler responded on Twitter,
I’m sure @FSC_Athletics & @FscSports are really proud of your professionalism. I wish you the very best.”
Well, according to TheLedger.com story, getting kicked out of the tournament was the least of Assistant Athletic Director Downum’s problems:
He’s no longer employed at the institution,” said Pete Meyer, Florida Southern’s director of athletics and dean of wellness on Wednesday.
The tweets reflected on Florida Southern, as Downum’s Twitter handle included the college, @JdownumFSC, and the page had the Mocs’ logo at the top.”
- Generally, there’s no such thing as employee free speech, especially not on Twitter. (Although, when an employee tweets about working conditions, there may be issues relating to protected concerted activity)
- When an employee does something dumb on Twitter, they compound the stupidity by referencing their employer on their Twitter page and in their Twitter handle. Because, then the business is taking shrapnel too.
- Ultimately, no amount of training will eliminate employee stupidity on Twitter altogether. However, no training at all will help your business grab headlines; although, not necessarily the one you want to make.
You can find more from Derek Irvine on his Recognize This! blog.