Robert Woo

About the Author

Robert Woo is the Marketing Manager at InsightSquared. Previously, he was mired in the SEM world both in-house (SmarterTravelMedia, Adverplex) and out (UpWordSEM). A student of viral marketing and comedy (his videos have amassed over 10 million views on YouTube, performer at ImprovBoston), his goal is to mesh these two aspects at every turn in his professional career.

How to Wow A Tech Start-Up

Editor’s Note: Clip and copy this article, and give it to your tech candidates. This is a terrific blueprint for how to prep a candidate. Besides reinforcing the need to do their homework, it points out how important fit is, and not only to a start-up, but certainly, especially to one. If you’re…

How To Recruit For Today’s Startup

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Many of our clients are staffing and recruiting firms, and because of this we have a unique perspective on the industry. So when it comes to our own hiring processes, we try to glean best practices from industry leaders, but we also try things our own way. As we iterate and refine our…